The Veggie Patch, Glasgow, MO
They
say good things come in pairs, and Deanna and Jana Thies, the sisters
who own The Veggie Patch, are no exception. Not only do they operate
the company as a duo, they are also making their second appearance as
division winners in the YoungBiz 100. Deanna started the Veggie Patch
in 1996 as part of an FFA business project, and discovered she had a
knack for growing things. Later, Jana joined the venture as it began
to expand. Now co-owners, both girls are involved in every stage of
the business, which caters to a surprising niche market. Many of their
customers are members of the Asian and Indian communities who come to
The Veggie Patch for a particular type of squash. The sisters discovered
the demand for this product by mistake, when their mother bought some
mixed gourd seeds and the only ones that grew were long, green ones.
Just to see what happened, Deanna and Jana took the funky-looking squash
to the farmer's market. To their surprise, the Asian customers loved
them. Today, the Thies sisters grow over 80 different varieties of fruits,
vegetables, and flowers. Due to a low overhead, The Veggie Patch averages
a return on investment of well over 100%, offering positive proof that
agri-biz is here to stay.